Roku Inc (ROKU) stock: A year of ups and downs

While Roku Inc has underperformed by -7.20%, investors are advised to look at stock chart patterns for technical insight. Within its last year performance, ROKU rose by 13.53%, with highs and lows ranging from $104.96 to $48.33, whereas the simple moving average jumped by 0.33% in the last 200 days.

On March 04, 2025, MoffettNathanson Upgraded Roku Inc (NASDAQ: ROKU) to Neutral. A report published by Jefferies on February 20, 2025, Upgraded its rating to ‘Hold’ for ROKU. Wells Fargo also Upgraded ROKU shares as ‘Overweight’, setting a target price of $129 on the company’s shares in a report dated February 14, 2025. Pivotal Research Group February 14, 2025d the rating to Buy on February 14, 2025, and set its price target from $65 to $125. JMP Securities initiated its ‘Mkt Outperform’ rating for ROKU, as published in its report on January 21, 2025. MoffettNathanson’s report from January 10, 2025 suggests a price prediction of $55 for ROKU shares, giving the stock a ‘Sell’ rating. UBS also rated the stock as ‘Neutral’.

Analysis of Roku Inc (ROKU)

Further, the quarter-over-quarter increase in sales is 22.00%, showing a positive trend in the upcoming months.

Roku Inc’s future performance can be determined with the help of several well-rounded types of analysis and research techniques, with equity being one of the most influential. The goal here is to ensure that your current return on equity of -5.37% is sufficient for you to turn a profit off your investment. Taking into account the quick ratio of the company, currently set at 2.49, you can see that the company can cover any debts it may have, which can easily be seen in the annual report of the company.

The average volume for any stock is also a very valuable indicator of volatility, and ROKU has an average volume of 3.38M. On a monthly basis, the volatility of the stock is set at 6.56%, whereas on a weekly basis, it is put at 7.85%, with a loss of -11.35% over the past seven days. Furthermore, long-term investors anticipate a median target price of $107.29, showing growth from the present price of $71.15, which can serve as yet another indication of whether ROKU is worth investing in or should be passed over.

How Do You Analyze Roku Inc Shares?

In addition to analyzing the fundamentals, it is also important to look at how many company employees own stock. This is because the values should be in line with investors’ expectations. As such, the current holdings of company stock inside the company are set at 12.45%. This can enable you to see the extent to which executives own the company’s stock. As opposed to executive stock, institutional ownership accounts for 74.06% of the company’s shares, contributing to an indication of company value, since large shareholders may signify strength within the organization.

ROKU shares are owned by institutional investors to the tune of 74.06% at present.

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